Partnership Benefits

Visit Belfast is a public-private sector partnership which is the largest tourism, hospitality and retail partner organisation in the city. We represent over 500 partners across Belfast and Northern Ireland who work with us to increase leisure and business visitors to Belfast. And we’d love you to join us.

Make the most of your partnership 028 9023 9026


Partnership and Industry Engagement

Visit Belfast’s strategy is to effectively engage our industry in the marketing of the city and in line with our aims and objectives, drive visitor numbers and spend for the city and region. Visit Belfast has had considerable success in attracting and maintaining a strong industry partnership base, which compares very favourably with other UK tourism marketing organisations. Visit Belfast is now the largest combined tourism, hospitality and retail membership in Northern Ireland.

Visit Belfast recognises that its relationship and engagement with our partners is the life-blood of the organisation and central to delivering our integrated co-ordinated plans for Belfast and Northern Ireland.


Partnership Tiers, Benefits and Annual Fees

Visit Belfast’s approach is to champion the vital importance of collaboration with organisations who share our vision and who want to play an integral role in boosting visitor numbers, spend and jobs for Belfast.

A new and robust partnership approach has been developed to embrace strategic partners, corporate partners and introduce a tiered level of partnership engagement.

Vision and partnership with tourism agencies and businesses have been key to Belfast welcoming an ever increasing number of visitors to the city over the last 16 years.


Strategic Partners

Visit Belfast’s strategic partnership brings organisations with strong synergies together with the aim of developing a flourishing tourism industry. Strategic Partners are critical to the city’s regeneration and are committed to developing responsible and sustainable tourism that is world-class.


Corporate Partners

The corporate partnership combines the shared aims and objectives of Visit Belfast and your business in growing tourism to Belfast. As a Visit Belfast Corporate Partner, your business will be recognised as a lead partner and contributor across Visit Belfast’s leisure and business tourism promotion including selected campaign advertising and conference sales activity.

Take a look at our marketing opportunities for more information.